To Promote the new Y!ou campaign, Yahoo creates an Online video

I’m beginning to wonder if Y!ahoo has truly capitalized on their Y!ou campaign.  I’m not sure how I feel about this video, I dont know exactly what it is, but it doesnt do it for me.

Canon Ad on NewYorkTime.com

This is one of the coolest banner ads I have seen in a while.  The banner ad itself acts like the product…it Prints out a new cover page of the New York Times, spits it out toward the viewer and then takes over the old page having replaced the ad locations with cannon ads.

I love the way the ad acted like it was the product in action!